New John Deere Spreader. [1929 Trade Catalog]
Superbly illustrated single product catalog from this legendary American company
Finding early John Deere catalogs is exceptionally difficult and the present example is a beautiful example.
The catalog is dedicated to selling farmers upon the merits of John Deere’s low-down manure spreader with its complementary attachments.
The catalog is illustrated in rich colors of red, yellow, and green. In fact, between pp6–7, the viewer is hit with an eye-popping centerfold of the spreader (easy on the horses, easier on the user, does better work) with the words John Deere Mollin, Ill. U.S.A. lettered in demanding font sizes.
Features, advantages, construction, design, and build are the themes of this all-hands-on-the-plough advertising salesman’s vehicle. A clever catalog with a bold design advertising colorful John Deere farming implement for the American farmer on the move.
Dated 1929 on the final page, at footer. Published in the same year as the Great Crash and the beginning of the Great Depression; just prior to the subsequent Dust Bowl years of the 1930s. How many farmers would have had the money, or credit terms, to buy this John Deere spreader in1929? Our guess is “few.” Rare.
Description: New John Deere Spreader. [1929 Trade Catalog]
Moline, Illinois:1929. pp. Color-Illustrated Catalog. 9 x 3¾ folded, opened 9 x 7½ inches. Light surface soil to self-titled wraps; near fine.